Suunta.ai Startup Program

Build your startup’s growth strategy.

Six months of Suunta.ai at half price. Make strategic decisions with your team, compare options with AI, and share your journey in two blog stories you approve.

Applications are open. First cohort starts .

The offer

Six months at half price.

Six months at half price. Monthly billing with the option to cancel. Your agreed starting size band stays fixed during the program.

Monthly organisation prices, excluding VAT
EmployeesProgramStandard
1–9€74.50€149
10–24€124.50€249

The same monthly AI allowance as the standard size band: 3,300 credits for 1–9 people; 5,600 credits for 10–24 people.

The discount ends after six months. Continued use is billed at the standard price for your organisation’s then-current size. We confirm the applicable price before the change.

AI allowances and billing terms are being validated before launch.

Included

Suunta.ai, a kickoff and monthly group Q&A.

  1. Suunta.ai for your team

    The strategy workspace and a shared AI allowance for your organisation. Your team makes the decisions and does the work.

  2. A 30-minute kickoff

    A 30-minute kickoff to choose your first decision and agree how to work on it in Suunta.ai.

  3. Monthly group Q&A

    One optional 60-minute session for participating companies, with questions submitted in advance. Individual consulting is arranged separately.

  4. Your company featured on the Suunta.ai blog.

    Two posts, at the start and end of the program.

    How we work together ↗

Working together

Your story. With your approval.

Two posts, agreed together.

Two blog posts: one as you start and one at the end of the six-month program. They cover your strategic question, what you try and what you learn. We draft them from short check-ins. You approve the text and any logo or quote before publication.

What stays private.

Your strategy content, customer details and business figures stay private unless you explicitly approve them for a specific post. Nothing is published automatically from your workspace.

If you leave the program

Cancel before the next billing period. Your access continues through the paid month. We stop preparing new posts. You can ask us to remove program posts already published.

The agreed format is two Suunta.ai blog posts. Any separate use of your logo, quotes or story in advertising or other references is agreed with you separately.

Who it is for

Who we’re looking for.

You are building a scalable product business and intend to grow it. You are ready to test your assumptions and use Suunta.ai regularly with your team.

Team
Fewer than 25 people, including working founders.
Business
A product or technology-enabled service that can grow without a matching increase in client-work hours.
Stage
An MVP or active customer pilot. Usually founded within the last five years.
Funding
Outside investment is not required.
What we ask from your team
  • A strategic question to work on during the program.
  • One person responsible for using Suunta.ai.
  • Two jointly approved blog posts: one at the start and one at the end of the program.
Founded more than five years ago?

If your company is older but your product business is still at an early stage, tell us why. Examples include a launch after long product development, a research spinout or a move from client services to a scalable product. We review these applications individually.

Ask us about the program

Application & selection

How to apply.

We review applications before offering a place. We look at your plans for growth, your product stage and the question you want to work on.

  1. 01 / Apply

    Tell us what you’re building.

    Describe your product, your growth plans and the decision you need to make.

  2. 02 / Review

    We review your application.

    We check the eligibility criteria, what you want to work on and whether we have room in the program.

  3. 03 / Start

    Agree your place and start date.

    If selected, you receive an offer with the terms and the 1 December start date.

Applications are open. The first cohort starts . Your place and terms are confirmed individually.

Ask about the program ↗

Applications are open

Tell us what you’re building.

First cohort starts . We review applications individually before offering a place.

A clear question to work on matters more than a polished pitch.

Your company

A few facts about what you are building.

A product page is enough. You can also apply without one.

One or two sentences: your product, who it is for and the problem it solves.

Include working founders. Usually fewer than 25 people.

Your next move

What would you work on during the six months?

For example: which market to enter, where to focus, how to price or what to prioritise before raising funding.

One at the start and one at the end. You approve the text; private strategy details stay private.

For example, why an older company or a team outside the usual criteria would be a good fit.

You and the founders

Who would we work with?

Relevant product, customer or industry experience. A short description is enough.

We use your answers to review your application and contact you about the program. This is not a marketing subscription. Privacy notice