Strategy for small and mid-sized organisations.

Build your strategy.Learn from every decision.

Agree a direction with your team. Put it to work, review the results and keep the reasoning for your next decision.

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Northline Example workspace Q4 2026

Strategy October–December 2026

Grow without compromising delivery.

Our priorities, the work behind them and what we are measuring.

Priorities3 priorities · 5 initiatives

Profitable growth

Grow recurring business with a healthy margin.

28%

Target 34% margin

Supporting work

Renewal programme

1 / 2 initiatives complete

Commercial lead

Reliable delivery

Keep our promise as order volumes grow.

14days

Target 10 days

Supporting work

Trial a setup checklist

0 / 1 initiatives complete

Operations lead

See delivery plan

A healthy team

Keep the workload manageable as we grow.

78%

Keep team load below 80%

Supporting work

Capacity planning

1 / 2 initiatives complete

People lead

Delivery needs attention. Open the plan to see what the team is doing.

Strategy Reliable delivery

Reliable delivery

Keep our promise as order volumes grow.

14 daysTarget 10 days

Owner Operations leadNeeds attention

The choice

Reduce setup time before adding more product variants.

Our assumption: shorter setup times will help us deliver sooner.

The work

Trial a setup checklist

Operations lead · In progress

Setup time now38 min

Trial target30 min

Draft the checklistDone
Run a two-week trialIn progress
Review setup and delivery timesNext

Measure both setup and delivery times before deciding whether to extend the trial.

Next review20 November 2026Review the trial before expanding it.

Explore a strategy in Suunta.ai. Fictional company and data. Nothing is sent or saved.

In use

**Panu Lallukka**CEO · Redan Oy
Read customer stories

Some of the organisations using Suunta.ai.

Our own use

Inside Suunta.ai

Use what you learn in the next decision.

Follow a strategic choice through the work, the results and the next decision.

Strategy / decisionOperations

Prioritise reliable delivery.

The decision, the work it leads to and the results of the review.

Decide what takes priority.

Review the options with your team and agree what to do first.

Starting point

“Orders are growing, but deliveries are late.”

Focus: Reliable delivery
First step: Reduce setup time
Assumption: Less setup time may improve delivery.
Not yet: More product variants

AI suggests options. Your team decides.

Set a goal and assign the work.

Name an owner and choose how to measure progress.

Goal / Faster delivery

10 days · target

Owner · Operations lead

Supporting work

Trial a setup checklist

Setup time38 minTarget 30 min

The checklist trial supports the delivery goal.

Record what happened.

Keep the result and any unanswered questions with the decision.

Reviewed trial / setup checklist

38 32 min

Setup improved.

Delivery times still need review.

What we learned

Keep the result with the decision.

Setup improved during the trial. Review delivery times before attributing a wider result to the checklist.

Review earlier decisions when making a similar choice.

Bring the lesson into the next decision.

Review the earlier trial before deciding whether to extend it.

The next choice

Extend the checklist trial?

Bring the evidence from the earlier trial into this decision.

Remembered context

Prioritise reliable delivery.

Earlier decision

Setup improved from 38 to 32 min. Check delivery times before extending the trial.

Earlier decisions help when your team has recorded and reviewed them.

How it works

ChoiceWorkEvidenceNext decision

Interactive example with fictional data. These controls change the example only; nothing is sent or saved. Earlier decisions can appear once your team has recorded and reviewed them.

Product vision

A shared direction for people and AI.

We want AI agents to work from the same strategy and lessons as your team.

Available today: Agree goals, name owners and review work against your strategy.
Our longer-term vision: Use the agreed strategy and lessons from earlier decisions to guide AI agents.

Explore how Suunta.ai works

Shared foundation

Strategy

Decisions · Lessons

People & teams

Today

AI agents

Our vision

Guiding AI agents is part of our vision.
It is not available in Suunta.ai today.

Organisation pricing

Pricing for your organisation.

Prices are based on employee headcount. All team members share one subscription and AI allowance.

1–9 employees: €149 per month; 3,300 AI credits / month AI credits per month
10–24 employees: €249 per month; 5,600 AI credits / month AI credits per month
25–49 employees: €499 per month; 11,200 AI credits / month AI credits per month
50–99 employees: €1,090 per month; 23,400 AI credits / month AI credits per month
100–199 employees: €1,690 per month; 37,400 AI credits / month AI credits per month
200–399 employees: €2,590 per month; 56,200 AI credits / month AI credits per month
400+ employees: Let’s talk; Agreed with you

Monthly billing · prices exclude VAT

See pricing details

Suunta.ai Startup Program

For startups with
the ambition to grow.

Six months of Suunta.ai at half price for selected product startups, with a kickoff, monthly group Q&A and two blog stories you approve.

Apply for the program

Subscription discount: 50%

off your subscription for 6 months

From €74.50 / month

Per organisation · excluding VAT

DecideTestLearn

Applications are open · First cohort starts 1 December 2026.

Application-based program · Fewer than 25 people · Usually founded within the last five years.

Older company? See eligibility

Data handling

How we handle your data.

Review data handling

Processing locations

Data is processed primarily in the EU/EEA. Some processing, including AI processing, may take place outside it. The DPA describes the transfer safeguards.

DPA: international transfers

AI training and consent

Customer Data is not used to train general-purpose AI models without the customer’s consent.

DPA: AI-related processing

DPA and subprocessors

Our DPA and subprocessor list are public. Ask us for anything else your vendor review needs.

Subprocessor list

Questions

Questions before you start.

View all questions

Can we use the strategy we already have?

Yes. Upload your strategy document. Suunta.ai proposes a draft with references to the source; your team reviews and confirms it. You can also build a new strategy with the guided process.

Does Suunta.ai replace our project management tool?

Suunta.ai includes projects and tasks alongside your strategy, goals and decision history. It does not currently offer Kanban boards, Gantt charts or time tracking. You may still need a separate tool for detailed project planning.

What if we have no decision history yet?

Your history starts empty. Record decisions, then add their outcomes and what you learned. Suunta.ai can show an earlier reviewed decision when you write a similar one.

What should we start with?

Choose a decision your team needs to make. Agree on a goal, name an owner and assign the first piece of work. Review the result before deciding what to do next.

Our story

Why we’re building Suunta.ai.

We saw how easily strategy gets left in the meeting room. We’re building Suunta.ai to connect those decisions to work, results and the next choice.

Read our story

Your next step

Start with one decision that matters.

Bring an existing strategy or build a new one with your team. Choose a priority, assign the work and review the result.

Start free trial How it works